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没有B2B电商只有“新产业经济体”

来源: 时间:2018-08-25 15:10:25 次数:

今年自B端电商这股劲风起,一直刮到现在大家都还是会在经意或不经意间谈到B2B,在这期间也有不少经销商朋友已经行动,处在目前这样一个调产能的节点上,各行各业也都不好过,经销商群体更是如此,有行动也好,总比那些天天只管空谈,而不去行动的人要强得多,虽然在业界一直流传着这样一句话“不变革等死,变革是找死”,个人认为,变也未必就死,一个新生事物的发展,必出有因,同时也需要勇于去探索,只要在做之前想好后果,去追求结果也并不是什么坏事,历史的车轮滚滚向前,不会等待任何一个人。

JIDEZAOJIGEYUEQIAN,GENPENGYOUZAICILIAODAOKUAIXIAOB2B,ZUOWEIYIMINGCENGJINGDEB2BCONGYEZHE,DUICICHANSHULEYIXIEXINDELIJIE。

新产业经济体

JINNIANZIBDUANDIANSHANGZHEIGUJINGFENGQI,YIZHIGUADAOXIANZAIDAJIADOUHAISHIHUIZAIJINGYIHUOBUJINGYIJIANTANDAOB2B,ZAIZHEIQIJIANYEYOUBUSHAOJINGXIAOSHANGPENGYOUYIJINGXINGDONG,CHUZAIMUQIANZHEIYANGYIGEDIAOCHANNENGDEJIEDIANSHANG,GEXINGGEYEYEDOUBUHAOGUO,JINGXIAOSHANGQUNTIGENGSHIRUCI,YOUXINGDONGYEHAO,ZONGBINEIXIETIANTIANZHIGUANKONGTAN,ERBUQUXINGDONGDERENYAOQIANGDEDUO,SUIRANZAIYEJIEYIZHILIUCHUANZHEZHEIYANGYIJUHUA“BUBIANGEDENGSI,BIANGESHIZHAOSI”,GERENRENWEI,BIANYEWEIBIJIUSI,YIGEXINSHENGSHIWUDEFAZHAN,BICHUYOUYIN,TONGSHIYEXUYAOYONGYUQUTANSUO,ZHIYAOZAIZUOZHIQIANXIANGHAOHOUGUO,QUZHUIQIUJIEGUOYEBINGBUSHISHENMEHUAISHI,LISHIDECHELUNGUNGUNXIANGQIAN,BUHUIDENGDAIRENHEYIGEREN。

B2B电商正真内含“新产业经济体”

WENZHANGKAITOUYOUTIDAO“XINLINGSHOU”,TASHIYOU“XIANSHANG+XIANXIA+WULIU”XINGCHENGDEYIGEXINGAINIAN(QISHIZHEIYEBINGBUXINLE),QIZHONGDE“WULIU”BANKUAIYINGGAIZHIDEWOMENSUOYOUKUAIXIAORENZHONGSHI,KUAIXIAOPINXINGYEZAIWULIUXINGCHENGSHANGYOUTIANRANDEYOUSHI,XIANZAIHENDUORENHAIBUZHIDAOZENYANGBAZISHENDEYOUSHIFAHUICHULAI,ZUOB2BZHISUOYINANCHENGXING,GUANJIANJIUSHIZAIYU,DUOSHURENBAMUGUANGFANGZAI“XIANSHANG+XIANXIA”ZHEIGESUOWEI“HULIANWANG+”DEXUMINGZHISHANG,ERWANGJILEZIJIYUANBENJIUYOUDEYOUSHI,TIANTIANZAINEILIB2B 、B2BDESHUO,QISHISHENMESHIB2BNI?MEIYOUJIGERENNENGSHUODEQING,DUIKUAIXIAOPINLAISHUOXIANZAIWOMENTONGCHANGTINGDAODEB2B,GENZHENZHENGYAODADAODENEIGEB2BHAIYOUHENDADECHAJULI。   

B2BSHIYITIAOGONGXIAOCHANYELIAN,ERZHEIGENLIANTIAOYIZHIJIUCUNZAIYUWOMENDEXIANSHIZHONG,ZHISHIZAIJINTIANYOU“HULIANWANG+”ZHEIGELINIANYANSHENGCHUB2BZHEIMEYIGEGAINIAN,RUGUOWOMENZHISHIJIANDANDEYONGLIANGGEZIMUBAYIGEXINGYEJIUGAIKUOLEDEHUA,ZHEISHIZAISHITAIGUOYUCAOLV(DANGRANLE,RUGUOWEILEHAOBIANBIEB2BKEYISHIGEDAIHAO,DANJUEBUSHIZHENLI),XINGYECONGBIAOMIANQUKANDOUSHIYIGEJIANDANDEJIEGOU,DANSHIJIANZANGTAIDUOXUANJI,JINJINYONGYIGEXIANSHANGWANGLUOSHIWUFASHIXIANSUOYOUDE“MENGXIANG”,YIDINGSHIYIGETIXIHUAYUNZUO,B2BYEBULIWAI。

3D彩票 ZENYANGDETIXINENGGOUZHICHENGQIZHEIMEPANGDADECHANYELIANYUNZUO?DAANSHI“XINCHANYEJINGJITI”,WEISHENMEYAOJIAOTA“XINCHANYEJINGJITI”,ZHEIGETIXIYEXUYAOSHENGJI,ZAIYUANLAI“CHANYEJINGJI”DEJICHUSHANGJINXINGSHENGJI,YIGENGHAODEYINGHESHIDAIDEFAZHAN,YEXUZHEIYANGSHUOYOUXIEKUANFAN,DANCHULEZHEIGEMUQIANSHIZAIZHAOBUCHUYOUNAGETIXINENGBI“XINCHANYEJINGJITI”GENGJUZHUNQUEXINGHEBAORONGXING。

什么样的体系叫“新产业经济体”

3D彩票 “XIANSHANG+XIANXIA+WULIU+DASHUJU+JINRONG+RENGONGZHINENG”YOUZHEI6GEWEIDUGOUCHENG,SHITONGGUOHULIANKEJIJIANGYUANLAIDETIXILIANJIEDEGENGJIAJINMI,SHIQIGENGJUZHENGTIXING,LIANDONGGENGGAOXIAO(ZHEIGEDINGLVSHIHERENHEYIGEXINGYE)。

DUIYUWOMENKUAIXIAOPINXINGYELAISHUO,MUQIANZUIYAOJINDEYINGGAISHIJIANLIQIYITIAOCHANYEWULIULIAN,SUOYOUDEYANSHENDOUSHICONGZHEILIKAISHI。

稳步推进以实带虚建立体系

什么是实,什么是虚(先看下图)


人工智能

3D彩票 ZHEILIDEGONGHUOSHANGBUYIDINGSHIJINGXIAOSHANG,WEISHENMEYAOBARENGONGZHINENGFANGZAIZUIHOU,NEISHILINGYIGEXINDESHIDAI()。

CONG1DAO6SHIYIGEZHUJIANYANBIANDEGUOCHENG,XIANTONGGUOGUIMOHUAXINGCHENGWULIUTIXI,JINGYOUWANGLUOLIANJIECHENDIANSHUJU,XINGCHENGYOUXIAODESHUJUKU,ZAIJIERUJINRONGTIXI,JUTIZENMEZHIXING,ZHEILIJIUXIANBUZHUISHU(YOUXINGQUDEPENGYOUKEYIJIAWEIXINJIAOLIU),KEYIANZHAOZHEIGEBUZHOUQUCAOZUO,YEKEYIDUIZHAOZIJIMUQIANCHUZAINAGEJIEDUAN,QIEMOJIYUQIUCHENG,YIDINGWENBUTUIJIN,RENHEDADETIXIDOUSHIJIANLIZAIWENGUDEXIAODETIXIZHISHANG。

快消经销商的出路

ZHUANXINGDUIJINGXIAOSHANGLAISHUOSHIYICISHENGSIJIAOLIANG,BUZHUANXINGJIUZHIYOUZHUANXING,DANZUIZHONGDABUFENLAOJINGXIAOSHANGHUIBEITAOTAICHUJU,ZAIMUQIANKANLAIYIJINGCHENGLEBUZHENGDESHISHI,KUAIXIAOJINGXIAOSHANGBENSHENLAIKANJUBEITIANRANYOUSHI,WEISHENMEYIJIUNANCHENG,ZHEIQIZHONGYOUYIXIAYUANYIN

一、“胆量”不够,不敢“革”自己的命

SUOWEI“DANLIANG”SHIJISHIBEIBICHULAIDE,SHICHANGSUIRANYOUSUOBIANDONG,DANMUQIANHAIMEIYOUZHENZHENGWEIJIDAOJINGXIAOSHANGDE“SHENGMING”,YIKAOCUNLIANGDUANSHIJIANNEIHAIBUHUIESI,SUOYIJIUXIANDENGZHEKANKAN。

二、各自猜忌人心不齐

ZHEIGESHIDUOSHUCHUANTONGJINGXIAOSHANGDETONGBING,BUXIANGCHUDALI,YOUXIANGHUODALI,SHENGPAZIJICHIKUI 

三、管理跟不上

ZHEIGESHICHUANTONGJINGXIAOSHANGDETONG,YUANLAIDOUSHIYOUJIDUI,XIANZAIYAOGAIBIANCHENGZHENGGUIJUN,ZHENGGEGUANLITIXICONGSHANGDAOXIADOUGENBUSHANGFAZHANDEJIEZOU,LAOYEWUYUANDICHU,LAOBANYESHUSHOUWUCE,YAOZHIDAO,BUSHUO“CHANYEJINGJITI”JIUDANSHUOTONGCHENGWULIU,JIUSHIYIGEDADETIXI、YIGEDAGONGCHENG,CHULEYAOTOURURENLIWULIWAI,ZAIDUIZIYUANDELIANJIEZHENGHENENGLISHANGYEYAOYOUFEICHANGQIANGDECAOZUOHEBAKONGNENGLI,SHIXIANGYOUJIGEJINGXIAOSHANGNENGZUODAOZHEIDIAN?

四、对全渠道和零售市场的了解深度不够

3D彩票 QUANQUDAO、QUANCHANYELIANDEYUNZUO,XUYAODUIZHENGGECHANYELIANDESHENDULIJIE,SUIRANJINGXIAOSHANGCHANGNIANDOUZAIYIXIAN,SHIJILIJIECHENGDUHAIBUGOU,TEBIESHIDUIHULIANKEJIJILINGSHOUDUANDESHENGJI,ZHIZHISHENSHAO。

这么多致命问题,传统经销商如何成形成

3D彩票 SHOUXIAN,PAOKAIYANQIANLIYIDESHI,LIZUXIANYOUCUNLIANGDEJICHUSHANG,MOUQIUZHANGYUANDEFAZHAN(KECANKAOSHANGTU)。

QICI,CHANGKAIXINFEIYUTONGQUYUHUOBANJIECHENGJIANSHIDELIANMENGLILIANG,YUHUOBANXIESHOUBENGJIN,GONGMIANWEILAI,ZHEIYANGDEHUAYEXUHAIYOUKENENGZHANDAOYIXIZHIDI,FOUZEJINTIANNIBULIANHE,MINGTIANXIANGLIANHEDOUMEIYOUJIHUI,DENGDAOXIANGALIDECAINIAO、DECHUPEIYIJIQITASHEHUIWULIUYIDANCHENGXING,CHUANTONGJINGXIAOSHANGZAIMEIYOURENHEJIHUI。

3D彩票 YEXUNIHUIXIANG,ZHIYOUWULIU,MEIYOUDUIZHONGDUANDEFUWUYEBUKENENGCHENGXING,WULIUSHIGENYUANSUOZAI,QITAFUWUZHISHI“YANSHENGPIN”,SUIZHEHULIAN、WULIANKEJIDERIYICHENGSHU,XIANSHANGXINXIJIAOHUNENGLIYUELAIYUEQIANG,XINXICHUANBODESUDUYEJIUYUELAIYUEKUAI,ZHEIJICHANGJIAZAIDUISHICHANGGUANLIHEXIAOSHOUSHANGYOURURUHUTIANYI(MUQIANXUDUOCHANGJIADOUZAIJIAJINXIANSHANGYINGXIAOTUANDUIDEJIANSHEHEXINMOSHIDETANSUO,ZHIYAOSHIJIYIDAO,XIANSHANGXIANXIAYIRONGHE,JIBENMEICHUANTONGJINGXIAOSHANGSHENMESHILE),JINGXIAOSHANGQUNTIZAIYUANBENZHONGJIANJIAZHIYUELAIYUERUODEQINGKUANGXIA,WANQUAN”SHIQU”JIAZHI,MEIYOUJIAZHIJIUMEIYOUCUNZAIDEBIYAO。

LINGYIGEFANGMIANYUANYIN,WEILAIDESUOYOUHUANJIEDOUSHIGAOXIAODE,DOUHUIXINGCHENGDADETIXIHUAYUNZUO,TIXIDAIBIAODESHIZHUANYE、ZHUANZHU、YIJIBIAOZHUNHUAHEGUIMOHUA,ZAIDADETIXIMIANQIAN,“LINGSAN”DEJINGXIAOSHANGJIANGBEIQUANXIANSHOUGE。

ZAIWEIJIMIANQIAN,ZUIHOUYIDINGSIBIAN,CONGZISHENCHUFA,QIANGHUAGUANLITUANDUI,TISHENGYEWUNENGLI,JIAQIANGXITONGHUADELIANDONGYUPEIHE,ZAIWENGUDEXIANXIASHITITIXIDEJICHUSHANG,JIASHANGXIANSHANGTIXI,YISHIDAIXU,XUSHIJIEHEDEXINGSHI,JINXINGXIETONGFAZHAN,CONGJIANGDICHENGBEN、TIGAOXIAOLVDEJIAODUCHUFA,SUIZHEZAIJINGYINGDEGUOCHENGZHONGZIRANXINGCHENGDEYIGEXINDESHANGYETIXI。